Job Opening: Provakil 

Job Role: Product Marketer/ Content Marketer

Location: Pune

PQE: 5+ years

Key Responsibilities:

• Develop content spread across thought leadership pieces, sales enablement resources, product videos, press releases, blog posts, social media posts, web pages, and other types of content that support planned campaigns to drive lead generation.
• Develop go-to-market strategies that drive product adoption and revenue growth.
• Develop and create messaging and positioning that resonates with our target audience.
• Develop and manage product messaging and positioning.
• Work with cross-functional teams, including sales and customer success, to ensure alignment and execution of go-to-market strategies.
• Measure and analyze the effectiveness of go-to-market strategies and adjust as needed.

Qualifications:

• Bachelor’s degree in marketing, business, or a related field.
• 5+ years of experience in product marketing, preferably in B2B SaaS.
• Experience developing go-to-market strategies for new and existing products.
• Strong analytical and problem-solving skills.
• Excellent written and verbal communication skills.
• Ability to collaborate effectively with cross-functional teams.
• Self-starter with the ability to thrive in a fast-paced environment.
• Strong attention to detail and ability to manage multiple projects simultaneously.
• Familiarity with marketing automation, CRM, and analytics tools.

Apply here